Data as a concept can be a little mysterious for people who don’t use it regularly. We all know about Big Data. How it’s here whether we like it or not, and how it’s made our YouTube ads a whole lot more specific than they used to be. But in the hospital setting, data saves lives. [...]
You do not need to be told how tough it is to recruit nurses these days. You live the experience every day. With the demand for healthcare services not slowing down, your organization cannot afford to fall any further behind. You need to do everything you can to make sure your recruiting efforts payoff. One thing [...]
The National Institutes of Health (NIH) and University of Mississippi Medical Center (UMMC) have teamed up to create what they hope will be the world's largest health information dataset. What is the purpose of the dataset? To take some of the guesswork out of modern medicine. As things currently stand, healthcare providers and patients are often [...]
We already know that nurses are leaving clinical work in larger numbers than we have ever seen. Some are retiring early while others are switching careers or starting their own businesses. But what about those who want to stay in nursing? Where are they going? It turns out that remote nursing jobs are hot right now. [...]
Electronic health records (EHRs) were championed as the salvation of healthcare record keeping when first introduced under the Obama administration more than a decade ago. But here we are, so many years later, with little to show for our efforts at EHR implementation. At the core of the problem is communication. A fantastic article published by [...]
Pharmaceutical reps have a tough job. They spend their days traveling from one practice to another, hoping to catch doctors willing to give them a few minutes of their time to demonstrate new products. And if they do manage to see a few clinicians in a day, they are often looking at a very hard sell. [...]
Ask most people what the highest paying career in healthcare is and the most likely response will be physician. That's the right response. Physicians have traditionally been the highest paid in the healthcare industry. But in the most recent MedPage Today list of top ten highest paying healthcare gigs, there are some surprises. For instance, the [...]
Despite what you may have heard, email marketing is not dead. How do we know? Because there are approximately 4 billion daily email users around the world. Furthermore, 99% of them check their email every day. You do not get that kind of exposure from many other media types. That so many organizations don't capitalize on [...]
Whether you are a recruiter in search of therapists or a healthcare marketer trying to reach a targeted audience, the data that drives your daily routine is critical to your success. Your execution will only be as effective as the data behind it. That is why you should care that the third-party cookie is going the [...]
Politicians and pundits alike are still speaking of the COVID pandemic as though it remains the dominant force in the culture. Meanwhile, most of the rest of the world has moved on. For healthcare recruiters, moving on means finding a way to be more successful in light of what the pandemic did to the recruiting environment. [...]
